Making a splash with wide format printing
As a long-time veteran of the marketing industry, Jon Davis understands the important role relationships play when building a company or organization’s brand. As he likes to say, “In today’s competitive economy, who you choose to deliver your brand message is as critical as the message you’re delivering.” We couldn’t agree more.
Magna IV was recently offered the opportunity to partner with ConAgra Foods on a project for The Jones Center, a recreation and community center in Springdale, Arkansas. They designed a modern space to revamp the leisure pool area for the center’s 20th anniversary, but they needed someone to bring their vision to reality.
That’s where Magna IV stepped in to help. We used our wide format printer to produce large vinyl wall installations, which consisted of four large displays of 25×20 feet each. Next came the window clings. Magna IV once again utilized its wide format printer to develop window samples at different opacity levels—ensuring the right color match—and then custom fitted the clings to fit the various window sizes. Our team also created branded swim towels to match the pool area’s new look.
When The Jones Center hosted its ribbon cutting ceremony a few weeks later, our partner brands enjoyed a successful reveal. We were proud to help ConAgra Foods execute their innovative vision and provide the northwest Arkansas region with a quality, family-fun environment for years to come.
As sales director, Jon Davis utilizes his first-hand knowledge of the marketing industry to help identify and meet the print needs of vendors and businesses in the rapidly growing northwest Arkansas region. Read more about Jon Davis.
